National Trust – Quercus

The Trust’s fundrasing team approached us when they needed help to brand their new premium benefactor club ‘Quercus’. Other designers had failed to come up with a concept that all the Trust stakeholders could agree on so we were asked to take a fresh look. Our solution was to break free of the generic public design guidelines and combine a classic look with hidden views of Trust properties and personally signed invitations and updates. Everyone loved it – including HRH The Prince of Wales (we saved the day)!